Thrills and spills
Client: Martinborough Business Association
Project: Event/promotional posters, online banners
The Martinborough Business Association run an annual barrel race on the eve of Toast Martinborough to entice everyone into the square, to experience the fun side of Martinborough and to eat, drink and be merry. The poster needed to reflect the fun of the race.
This year we decided to play on the fact that all teams dress up for the barrel race and created a pumped up playful pirate, enjoying the party. We love how he’s created out of one main egg like shape, exaggerating his belly, mustache and the happiness on his face. We had him jumping off a barrel, adding energy and fun. To help him pop and demand attention we used background colours, adding a blue circle to make him a feature. The blue works beautifully with the brown, adding texture through these areas to create depth and interest. The text is playful, adding drop shadows to lift if off the page.