Rocking the Mexican
Client: Loco Group
We were delighted when Luke approached us to design a logo for his new business with the brief of Mexican skulls, right up our alley.
We explored mexican looking typefaces, ultimately selecting this script font, which we love. Its elaborate but readable, has flair and creativity. We think the cleverness is in the sombrero on the (c) and turning the (c)into a skull by simply adding a base or neck, then nicely positioning the bones underneath. You immediately see the skull while still being clearly readable. Integrating it into the type creates a clever and unique logo that we are very proud of. Can’t wait to buy the furniture.