Client: Martinborough Rugby Football Club
Project: Brand / Event Identity
To help in the clubs fundraising, they have decided to create a new event called Party Marty. This family friendly rock concert will be held in the rugby grounds, and will offer live music, great food and lots of family friendly activities. All proceeds raised are for upgrading Club buildings and securing the kids future in Martinborough Rugby.
The event identity was based on a rock hand, with hand crafted type creating the hand. We wanted the identity to be fun and appeal to rugby supporters as well as the local community and people in town for Toast Martinborough, which is the day after the concert. This was the focal point of the poster, supported by a strong use of club colours.