Mr McGee & the Biting Flee
Client: Capital E
Project: Theatre design, including poster, educational flyer and bookmark
Pamela Allen’s children’s books have delighted generations of readers, and now her tales are brought to life in the New Zealand premiere of this theatrically acclaimed production. As huge packing cases are opened, new worlds emerge, filled with quirky characters and stories.
Cap E wanted the design to reflect the set design with lots of crates and suitcases. We designed the type to be a collection of travel stickers and stenciled stamps that appear on the suitcases. To bring the story to life we illustrated a wonderful flea character that was used on the bookmark. His coloring and styling, hat, bow tie and jacket reflected the era of the show, adding humor through the number of arms to appeal to the target audience.